Marketing Automation, CRM & Sales Enablement

6 minutes
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September 28, 2021
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Key takeaways
  • Sales enablement aligns marketing and sales to drive B2B growth, leveraging automation and CRM for efficiency.
  • Focused on technical industries, Windmill Strategy offers tools/processes for improved lead quality and sales velocity.
  • Employs marketing automation and CRM tools like HubSpot and Salesforce to nurture leads and optimize sales processes.

An Article by Windmill Strategy:

Today’s customers have more authority than ever when it comes to buying complicated products and services. Long before your customers decide to meet with your company’s sales representative, they have gathered a pile of product research to support them in making a well-informed choice.

So how can you keep up with today’s sprinting B2B client?

Full Article